Case Study
Podcast Marketplace
Podcast Marketplace connects listeners and creators through podcast discovery, subscriptions, creator publishing, audio content management, and marketplace operations.
- 5 MonthsDelivery Timeline
- 7 SpecialistsProject Team
- 12 IntegrationsConnected Interfaces
Project Overview
Podcast Marketplace is a digital audio platform built to connect podcast creators with listeners through discovery, publishing, subscriptions, and content management. Listeners can create profiles, explore podcast categories, follow creators, access episodes, and manage subscriptions through a structured experience. Creators can publish shows, upload episodes, manage content, review audience activity, and maintain their profiles. Internal teams can manage creators, content, subscriptions, reports, and platform activity through administrative tools. Abhineh Infotech supported the project across product planning, UI UX design, application development, audio workflows, integrations, testing, and deployment to create a connected podcast marketplace experience.
Project Idea
Podcast Marketplace was designed to bring podcast discovery, creator publishing, listener engagement, and subscription workflows into one focused digital audio platform.
Podcast listeners often navigate multiple platforms to discover shows, follow creators, and access episodes, while creators need separate tools for publishing and managing their content. The platform needed to connect both sides through a structured experience that made discovery simple and creator management practical.
Abhineh Infotech connected listener profiles, podcast discovery, creator publishing, episode management, subscriptions, audio delivery, and administrative workflows through a unified architecture. Shared services helped keep content and account information consistent across interfaces while supporting the different requirements of listeners, creators, and platform teams.
The product principle focused on clarity, speed, and confidence. Listeners needed straightforward access to shows and episodes, creators needed efficient publishing tools, and administrators needed clear platform visibility. Focused navigation and consistent content presentation helped users move through the audio experience naturally.
Challenges
Podcast Marketplace supported listeners, creators, and internal teams with different responsibilities. Listeners required simple discovery and content access, creators needed publishing and content management tools, while administrators required broader controls for shows, episodes, subscriptions, and user activity.
Audio platforms handle varied information across podcast shows, episodes, creators, categories, metadata, subscription records, playback activity, and user profiles. The system needed structured content management and efficient data handling so information remained consistent across discovery, creator tools, listener accounts, and administrative interfaces.
Podcast consumption can generate significant demand for audio delivery, search, browsing, and playback related services. The platform required efficient APIs, caching, scalable storage, and cloud infrastructure to support responsive content discovery and reliable access as listener activity increased.
Project Milestones We Achieved
| Milestone | Tasks | Timeline | Responsible |
|---|---|---|---|
| Discovery and Planning | Mapped listener and creator journeys, podcast requirements, publishing workflows, subscription needs, audio delivery requirements, integrations, and architecture. | Month 1 | Product and Engineering Team |
| UI/UX Design | Designed podcast discovery, show pages, episode screens, creator tools, subscriptions, profiles, and administrative interfaces. | Month 2 | UI UX Design Team |
| Core Development | Built authentication, profiles, podcast management, episode publishing, discovery, subscriptions, audio services, APIs, and dashboard foundations. | Month 3 | Application Development Team |
| Integrations and Testing | Connected audio, payment, notification, and analytics services while validating publishing, playback, subscription, and account workflows. | Month 4 | Integration and QA Team |
| Launch and Optimization | Prepared production infrastructure, completed final validation, monitored content activity, resolved issues, and refined discovery and publishing journeys. | Month 5 | Engineering and Delivery Team |
Project Features
Podcast Marketplace combines podcast discovery, creator publishing, episode management, subscriptions, audio access, and platform administration in one connected digital media experience.
Signup and Profile
Listeners and creators can create accounts, manage profiles, and maintain information relevant to their podcast marketplace experience.
Podcast Discovery
Listeners can browse categories, search shows, explore creators, and discover podcast content through organised discovery experiences.
Creator Publishing
Creators can manage shows, upload episodes, update content information, and maintain their podcast presence through dedicated tools.
Audio Content Management
Structured tools support episode metadata, audio content organisation, publishing status, and content updates across creator workflows.
Subscriptions and Access
Listeners can manage subscriptions and access available podcast content through structured account and payment workflows.
Operations Dashboard
Internal teams gain visibility into listeners, creators, podcasts, episodes, subscriptions, and platform activity through administrative controls.
Results
Podcast Marketplace launched as a connected digital audio platform covering listener accounts, podcast discovery, creator publishing, episode management, subscriptions, audio access, and administration. The delivered product brought important creator and listener workflows into one structured environment.
Centralised creator and administrative tools gave internal teams clearer visibility into podcasts, episodes, creators, subscriptions, and user activity. This created more consistent processes for content management and routine platform operations while giving creators focused tools for publishing.
Listeners gained a more organised journey from discovering podcasts to following creators and accessing episodes. Clear show information, category navigation, episode details, and subscription workflows helped users explore and manage podcast content with fewer unnecessary steps.
The platform established a foundation for continued podcast marketplace development. Its architecture can support additional creator monetisation, content formats, listener engagement tools, recommendation capabilities, analytics, and subscription features as the platform evolves.
Development Process
Explore
- Listener Research
- Creator Mapping
- Requirement Analysis
- Wireframe Creation
- UI UX Design
- Flow Validation
Implement
- Mobile Development
- Backend Development
- API Development
- Audio Services
- Payment Services
- Analytics Services
Execute
- Functional Testing
- Playback Testing
- Security Review
- Production Setup
- Content Monitoring
- Experience Optimization
Typography & colors
Plus Jakarta Sans
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890
Primary
#16A34A
Secondary
#4ADE80
Tertiary Color
#DCFCE7
Icons Color
#64748B
Text Color
#0F172A
Background Color
#FFFFFF
App Visuals
AudioMarket
Explore creators
Trending
Top shows
Creator
Publish
Live
Show #AM92
New episode out
Listen nowAlerts
Marketplace
Almost there
Create account
Tech Stack
React Native supported mobile experiences for listeners and creators. Laravel powered backend services for accounts, podcasts, episodes, subscriptions, and administration. MySQL handled structured platform data, while Amazon S3 supported audio storage and content delivery workflows. CloudFront improved content delivery performance, and AWS Lambda supported selected event driven processing tasks.
- React Native
- Laravel
- MySQL
- Amazon S3
- Amazon CloudFront
- AWS Lambda
Build A Complete Podcast Marketplace Experience
Talk with Abhineh Infotech about connecting podcast discovery, creator publishing, subscriptions, audio content, and platform operations.
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